Strawberries were Santa Barbara County’s top crop in 2025, followed by nursery products and broccoli.
According to the County Agricultural Commissioner’s Office’s 2025 Crop & Livestock Production Report, as a whole, the agriculture industry’s gross production value exceeded $2.2 billion last year, 11.5% more than the year before.
Strawberries had a gross value of $941,012,000 last year, an increase of 9% from 2024.
Products like orchids, palm trees and ground cover grossed $126,501,000. Broccoli had a gross value of $124,521,000.
Head lettuce and leaf lettuce round out the top five crops.
To see the full report, click here.